#MessWithLancôme

(2024)

Services[Fragrance & Beauty, Socials, Luxury]
Client[#MessWithLancôme]

Much more than your mom's makeup.

#MessWithLancôme shakes up the house with a spontaneous, backstage tone. For this trailer, I worked on the edit's rhythm and the graphic package: solid and outlined titles, the signature pink banner, punchy transitions between studio, selfies and close-ups.

Energetic, without losing any of the brand's standards.

Lancôme #MessWithLancôme · beauty trailer, make-up behind the scenes and animated typography, by Fabien Bouadi, motion designer in Paris
#MessWithLancôme, Visual 2, Motion Design Fabien Bouadi
#MessWithLancôme, Visual 3, Motion Design Fabien Bouadi
#MessWithLancôme, Visual 4, Motion Design Fabien Bouadi
#MessWithLancôme, Visual 5, Motion Design Fabien Bouadi
Fabien Bouadi 2026